Try to get ready for your Network Holiday Load!
It is the middle of the summer and it is time for online retailers and businesses to start thinking about the holiday season. E-commerce business customers generate huge amounts of revenue during the holiday season, and now is the optimal time to prepare for the business, and traffic, retailers are sure to see. With proper planning, preparing and testing, online retailers can keep the customers happy while optimizing revenues.
As the summer season coincides with most businesses’ third quarters, business demands tend to slow down between the months of June and August. Although this can be seen as a challenge for businesses that need to reach specific revenue goals, the slower months also present an opportune time to kickoff preparations for the upcoming holiday shopping season. Retailers understand they can expect huge revenue spikes in the fourth quarter with the holiday shopping season and major sale days like Black Friday, Small Business Saturday and Cyber Monday. So if a business wants to be as successful as possible during the winter holiday shopping season, now is the best time to get started.